What is Payment Gateway?

Payment gateway is an interface to receive payments in your bank account.

Taking online payments must have a way to send the received amount in your bank account, this is done through a payment gateway. there are over 100 payment gateways available online you can choose the one which suits you the most.

Ready made to Custom Integration of Payment Gateways.

Some Payment Gateways are available as ready to use option where you can directly take an account on with them and they will charge you 2-3% per transaction basis. You can also integrate a payment gateway solely to your website by writing some integration code and getting it verified by the bank. You will not have to pay any percentage to the verified bank payment gateway.

Do you need a Payment Gateway ?

How to decide if you need a Payment Gateway? We are listing a few points which will help you to make a decision.

• You want to receive payment online.
• You are expecting heavy payment transactions.
• You want to sell online.
• You want to provide eCommerce solutions to third party.
• You want safe and secure transactions.

Payment Gateways - Ready Made or Custom Integrated .

There are a wide variety of payment gateways available these days. You can simple use paypal, 2checkout or paypaisa. These payment gateways charge you some amount per transaction. You can also get a bank's payment gateway customize it an use it without paying any per transaction fee.

Where to go from here?

Responsive websites - the new trend.

With the advent of technology, people have started using more and more different types of devices to access web. Some of these very common devices are mobiles, smartphones and tablets. This demands a website to look good on each one of them. Now, to fulfill the need of each smartphone, tablet and computer user a new trend has arrived which is called responsive website design. A responsive website adjusts itself according to the device the user is using to view a web site. It has become an essential component to have a responsive website design these days.

SEO, SEM and Internet Marketing.

Everybody needs google or yahoo search engines to come into existence of global customers. People won't find you if you do not show up in Goolge, Yahoo or Bing Search Engine. SEO stands for search engine optimization which means that we structure and optimize your website to rank high on Google, yahoo or Bing search engines which eventually leads to more customers. Modern marketing methods such as Search Engine Marketing and Pay per click advertisement also form an important part in getting you business and convert your users into customers. Internet marketing is a lot different from offline marketing only the specialist with expertise in internet marketing can giving you a juicy ROI.